About the Course
The Marketing & Communications Manager Level 6 programme develops your ability to lead strategic marketing and communications activities. You’ll learn how to design and deliver impactful campaigns, align marketing efforts with organisational goals, manage teams and engage senior stakeholders. This degree-level programme is ideal for those aiming to grow into leadership roles across marketing, communications, brand and strategic planning.
What You’ll Learn
Strategic Marketing Insight: Understand the role of strategic planning, market analysis and brand management in driving business success.
Communications Planning: Plan and manage communication activities that support reputation, engagement and organisational objectives.
Stakeholder & Audience Engagement: Learn how to map customer and stakeholder journeys and tailor messaging for maximum effect.
Campaign Development: Build effective campaigns across channels, with consideration for digital and traditional media.
Performance & ROI Measurement: Use metrics and reporting techniques to assess the success of marketing and communications activities.
Leadership & Resource Management: Develop the skills to lead teams, manage resources and make strategic marketing decisions.
Requirements
Computer & Internet Access: A laptop or desktop with a reliable internet connection for accessing learning materials and virtual sessions.
Professional Context: You should be working, or preparing to work, in a role where you can apply and practise strategic marketing and communications skills.
English & Maths: A suitable level of English and mathematics to engage with advanced study and assessments.
No Specific Age Restriction: This programme is open to learners of all ages and career stages seeking to progress in marketing and communications leadership.
Employer Support: Many learners continue in a workplace role where they can practise and apply their skills throughout the programme.
Course Skills
Course Modules
Enrolment Process
Getting started is simple and fully supported. Once interest is registered, both the learner and employer are invited to a friendly information call with our delivery team. This call explains how the programme works, what to expect from the training and assessment, and how the programme will support business objectives and individual career development.
The next step is completing the application and funding paperwork. Our team manages this process closely, guiding employers and learners through each stage to ensure everything is completed smoothly, accurately and with minimal administration time.
Before the programme begins, learners take part in an online induction. This introduces the learning platform, course structure, support services and key contacts, ensuring everyone feels confident, informed and ready to begin from day one.



